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eBay "Hot" Items: The "Hot" Item On eBay Is Quite Deceptive

One of my nominations for the "Lame Idea About What To Sell On eBay Award" is the entire notion finding eBay"hot" items. If you really want to know what's sizzling, what's fiery H-O-T, spend a few hours watching the informercials on TV. Here's why knowing something is 'hot' can be useless information ...

REASON #1: Do you know where to find this great, hot deal?

OK, now that you know the 'Super Duper Flat Ab Machine Of The Century" is in high demand ... what now? Do you know where to find the darned thing?

The odds are you don't and the reason why makes perfect sense. If YOU owned one of the hottest products in the country, would YOU discount it? You don't have to discount it to sell it. Naturally, you will reduce the price for Macy's or Bed, Bath & Beyond or other giants that can afford to buy $20 million at a time. But you would never discount it to small resellers like the folks who want to sell it on eBay. In fact, you might be 100% opposed to selling it on eBay, which is such a price-driven marketplace.

REASON #2: Hot deals usually don't last long on eBay!

Secondly, if you're selling on eBay and you are fortunate enough to locate a hot product, your stream of income won't last. My favorite example is the famous "Iraqi Card" set. When US troops went to Iraq, the government issues cards of most-wanted members of the Hussein regime, so as to make their capture more likely.

The first such set on eBay sold for $3,000. The second set was $2,000. In a very short time, though, you could buy them on eBay for under $5.

Of course, if you come across a hot product at a profitable price, by all means, latch onto it. But to spend lots of time trying to hunt such products down is a waste of your valuable time that could be more profitably spent finding solid product lines that will endure for years. These kinds of items will allow you to set up multiple streams of income that are almost auto pilot, so that you can turn your attention to other ways of making money. That is how substantial fortunes are built - not hustling the latest fad that keeps you constantly in search mode.

If you truly want to efficiently sell on eBay, forget the so-called hot items and look for products that will endure over time and that you can find quickly and easily. It's a bad model and we teach a totally different model in our Auction Genius Course - one that will bring you all the products you need.

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WHAT TO SELL ON EBAY